Client Media Coverage
On this page, you'll find client-related press coverage, bylines, thought leadership pieces, mentions, and interviews I managed or coordinated.
Tech Media
I placed the following two guest articles by Donald Hicks, Founder/CEO of Optilogic and the company’s VP of Product, Rebecca Janowiak, in two of the most respected trade publications.
Janowiak also won the 2023 Women in Supply Chain Award by one of the publications.
The articles discuss modern cloud-based technology in supply chain design.
"Why We Need to Stop Ignoring Simulation for Inventory Uncertainty"
Publication
Supply Chain Brain
Reach
+200K visits per month + social impressions
"5 Supply Chain Network Design Game-Changers"
Reach
+109K industry subscribers
Publication
Supply and Demand Chain Executive
More Coverage
Client
Argyle
Reach
77.8M visits per month
Client
Ripple Labs
Reach
6.6M visits per month
Client
NI (formerly National Instruments)
Reach
30K visits per month
Startups
"Radium looks to speed up AI and ML jobs in cloud datacenters"
Radium, the AI and machine learning startup, emerges from stealth mode to deploy its Launchpad product in Cyxtera's cloud data centers across Toronto, the New York and New Jersey metro area, and Silicon Valley, promising speed increases of up to 140% on machine learning jobs.
Reach
2.2 Million visits per month
Publication
VentureBeat
Public Affairs
A Legal Expert
As a result of my consultation and training, a Washington, D.C.-based lawyer and law professor has become a highly sought-after expert and continues to be quoted in several top-tier publications. A few examples are displayed below.
Thought Leadership
Regaining Trust with the Media
April White, Founder/CEO of Trust Relations, a virtual communications firm, shares her thoughts with PR Daily on the current PR and media landscape and discusses a study that revealed an overwhelming public distrust of the media.
Reach
+275K visits per months + impressions
Publication
PR Daily
Future of Work
6 Creative Ways to Find and Hire Employees
“April White, founder and CEO of Trust Relations, developed a podcast about the dark side of the public relations (PR) industry to connect with PR and marketing professionals through relatable content. Despite jobseekers making up only a small proportion of the podcast’s audience, the candidates it attracts exemplify their brand.”
Client
April White, Founder & CEO of Trust Relations
Publication
TechnologyAdvice
Reach
304.1K visits per month
Everything to consider when making a transatlantic career move
“If you go back to Britain, you'll be another Brit in Britain, working in London. And this whole thing – this three months – won’t have happened. If you stay in America, you will always stand out as being not quite from here. And if you like that feeling of being different, and being able to be your own person, then you'll enjoy staying here.”
Client
Adam Sandman, Founder & CEO of Inflectra
Publication
ITPro
Reach
760.5K visits per month
Don’t let quitters ruin it for everyone: Give employees who stay the best experience
A recent TELUS International study revealed that nearly 60% of employees are willing to resign from their current positions in favor of a company that places greater emphasis on mental health. “The result has been a much-needed shift in the past year from a ‘don’t ask, don’t tell’ attitude to a ‘do ask, do tell and let’s talk’ mindset that has transformed the way society perceives and discusses mental health, both more generally and in the context of the workplace,” said Marilyn Tyfting, Chief Corporate Officer at TELUS International.
Client
Marilyn Tyfting, COO at TELUS International
Reach
316K HR professionals
Publication
HRMorning
Interviews
Asheesh Birla
Fintech Company Ripple’s Board Member interviewed by former Wall Street Journal reporter Kathy Chu for TruthDAO
Devraj Varadhan
Check out Ripple’s SVP of Engineering interview on one of the most popular podcasts in the tech industry, Stack Overflow.
Molly McPherson
PR Influencer and TikTok’s “PR Lady” as a guest on the PR Wine Down podcast.